Cookie Policy

This Cookie Policy explains how MeritLift uses cookies and similar technologies when you use our website and platform.

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help websites function properly and provide information about how the site is used.

2. Types of Cookies We Use

a) Essential Cookies

These cookies are necessary for the platform to function, including:

• User login and authentication
• Session management during exams
• Security and fraud prevention

These cookies cannot be disabled.

b) Functional Cookies

These cookies allow the platform to remember preferences and improve user experience.

c) Analytics Cookies

These cookies help us understand how users interact with the platform, such as:

• Pages visited
• Features used
• General usage patterns

d) Marketing Cookies

We may use marketing or advertising tools to understand the effectiveness of campaigns.

3. Consent

When you first visit our website, you will be asked to:

• Accept all cookies
• Reject non-essential cookies
• Manage preferences

Non-essential cookies are only activated after your consent.

4. Managing Cookies

You can control or delete cookies through your browser settings at any time. Disabling certain cookies may affect platform functionality.

5. Third-Party Cookies

Some cookies may be set by third-party service providers used for analytics, infrastructure, or communication (including our payment processors, PayPal and Wise).

6. Updates

We may update this Cookie Policy from time to time.

7. Contact

Email: contact@meritlift.com